C1
positioning
pəˈzɪʃənɪŋ
noun
pozycjonowanie
Also
umiejscowienie(n)rozmieszczenie(n)
Definition
The way in which something is placed or arranged, or the strategic placement of a product or brand in the market.
Examples
The company's new product positioning aims to attract younger customers.
Nowe pozycjonowanie produktu firmy ma na celu przyciągnięcie młodszych klientów.
Careful positioning of the camera is crucial for a good shot.
Staranne umiejscowienie kamery jest kluczowe dla dobrego ujęcia.
Synonyms
Collocations
market positioningstrategic positioningproduct positioning
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